You're working hard to make the most of a meager ad budget, employing countless hours weekly: following, liking, commenting, sharing... but you can't seem to break into a new audience without breaking your advertising budget?

With new tech trends popping up each day, it seems as if social media bots are the way to go in terms of managing your social media accounts. As a marketing agency that champions the social in social media, we strongly feel that automating your messaging removes the personality from your brand and hinders the connection your audience hopes to feel by following YOU (a real-life, warm and fuzzy person.)

The digital landscape is an extremely vast place. From social media marketing to e-blasts and Google Ads, deciding when and where your messaging should appear can be overwhelming. As a business owner, you are probably wondering - where do I start?

Have you ever used a megaphone to announce to a stadium full of strangers details about your birthday party?

Busy mama, supportive wife, insightful blogger, successful businesswoman, stunning model, and of course - memorable television personality, Meghan King Edmonds came to Socially Jen and Co. with a vision of elevating her branding and website to fully illustrate all that she is, and seeks to share with her ever-growing fanbase.

St. Louis is second to none when it comes to activities that are fun for the whole family! At Socially Jen and Co., we're more like family than we are coworkers, so we work together to create a healthy balance between killin' it for our clients and enjoying our beautiful city with the ones we love most.

Autumn has always been a season of gratitude, as the leaves fall we usher in the official holiday season with celebrations like Thanksgiving and Friendsgiving. Beyond passing the turkey down the table,

Every start-up company is unique but they all share common hurdles and goals. Growing businesses that are working on a limited marketing budget need to see results - and in many cases - they need to see results fast.

Unless you live under a rock or out of the bi-state area - you’ve heard that Loufest was unexpectedly canceled just days before the event was set to kick off. More than just a change of plans for friends and family members across the region; losing out on Loufest is a loss for our whole city.

With new algorithms making it even more difficult for your fans to see your posts, you may be tempted to post something just for the sake of posting. But - before you hit "send" on that message - make sure what you have to say adds value to your brand.

Ready, set, startup!

You've got a ton of great ideas, your business plan is airtight, and you're ready to launch your first startup. Congratulations!

What’s your “why?”

Think about it; when you started your business did you have an “ah-hah!” moment? Were you inspired to do some social good? Did your family have a time-honored tradition that you knew you needed to share with the world?

By now, most businesses know that having a social media presence is no longer an option - but a necessity. With constant changes being made to the platforms that marketers everywhere use, know, and love, simply having a social media presence is no longer enough.

From the dawn of the selfie to the first “lifestyle” shot, Instagram has been a valuable tool for brands and businesses of all sizes. As a visually driven platform, Instagram is a great tool to share styled images of products your business creates, and to tell the stories of the people who render your services.

Social media is ever-evolving. That’s part of why we love it! Socially Inspired is committed to following the trends, shifts, ebbs, and flows of new features, and staying ahead of what’s to come. With a whole new decade on the horizon, there’s bound to be some huge shifts- and hopefully some actual hoverboards- eventually.

November ushers in a season of holiday fun, but lattes and sweater-weather aside, what we love most about November is the reminder of all we have to thankful for. Show your gratitude this month by adding a few of these fun ideas to your to-do list!

So you've just discovered a new graphic design tool and you're ready to whip up some fun + informative posts for your social media platforms? Or, maybe you're branching out and starting a new social media platform but you're wanting to shake things up a little?

Practically any business can benefit from harnessing the hype of a fun holiday. Treat your brand to some spooktacular buzz during the scariest holiday of the year with one of these fun ideas!

(…Alternately titled: 3 Ways to Get More Ooohs and Ahhhs Online for Free)

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